Sustainable Textiles Take Center Stage At China Interdye 2025 Showcase
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At China Interdye (16-18 April 2025), the premier global event for textile dyes and chemicals, Archroma, a frontrunner in sustainable specialty chemicals, will showcase its cutting-edge innovations for the textile and fashion sectors, prominently featuring the High IQ® Lasting Color program and PHOBOTEX® water-repellent finishes to underscore its dedication to providing durable and environmentally responsible textile solutions that empower brands to meet evolving sustainability and performance demands.

Christine Cai, Vice President of North Asia for Archroma Textile Effects, stated their excitement to present solutions at China Interdye, recognizing China's pivotal role in global textile manufacturing and emphasizing their commitment to delivering products that offer superior performance, extended longevity, and strong environmental responsibility.

Archroma's enhanced High IQ® assurance program, focused on advanced and sustainable textile effects, introduces the High IQ® Lasting Color line, engineered with AVITERA® SE and NOVACRON® dyes to ensure lasting vibrancy in light and deep shades while significantly minimizing environmental impact by slashing water and energy usage by up to 50% during textile processing.

Archroma will also showcase its PHOBOTEX® range, a line of advanced and fluorine-free durable water-repellent (DWR) finishes that provide reliable stain and moisture protection using renewable resources, are adaptable across diverse fabrics and applications, and improve production efficiency through enhanced machine runnability and consistent outcomes.

Driven by a commitment to sustainability, Archroma continues to spearhead innovations focused on minimizing energy and water consumption, reducing harmful chemicals, and promoting circular economy practices; as Christine Cai emphasized, with the increasing demand for sustainable and durable textiles, manufacturers must prioritize both performance and eco-conscious solutions, and Archroma is dedicated to facilitating this transition by ensuring textiles are resilient, vibrant, and sustainable throughout their entire lifecycle.

12:29 PM, Apr 16

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